Inside the Multi-Dollar Juventus Football Academy of Kwadwo Asamoah in Ghana
- The former Juventus star co-founded the academy to bring elite football training and Juventus values to young Ghanaian players
- The academy is part of Juventus’ worldwide youth development project, present in over 50 countries
- Enrollment into the academy in Ghana costs between $1,500 and $3,000 depending on the category and gender
Kwadwo Asamoah has translated his illustrious football career into a groundbreaking youth development initiative in Ghana.
Opened in October 2023, the Juventus Acdemy Ghana ranks among the high-profile academies in the country.

Source: Twitter
After hanging up his boots after the 2020/21 season, Asamoah partnered with Juventus F.C. to launch the Juventus Academy.
Registration at the academy in Ghana ranges from $1,500 to $3,000, depending on the category, with detailed information available on the Juventus Academy Ghana website.
Juventus to benefit from Ghana's football talents
The Juventus Academy Ghana is seen as a cultural bridge between Ghana and one of Europe’s most successful football institutions.
Asamoah’s deep connection to Juventus, where he spent six successful seasons, has given the academy a unique edge, blending Italian football methodologies with local Ghanaian talent and passion.
The academy operates under the official Juventus Academy project framework, which is present in over 50 countries worldwide.

Source: Twitter
This ensures that the same high standards and values that characterise Juventus in Italy are firmly embedded in the Ghanaian academy.
The academy aims to develop players holistically by adopting Juventus’ technical training programs and youth development philosophy.
Youth development strategies of Juventus Academy
What distinguishes the Juventus Academy Ghana is that its programs extend beyond just drills and matches.
There is a strong emphasis on educational training and mental well-being, recognising that footballers are first and foremost individuals with diverse needs.
The academy’s curriculum is designed to accompany young athletes through all stages of their development, from introduction to the game through to maturity.
This approach is crucial in Ghana, where many talented youngsters often lack access to structured development programs that balance sport and education.
According to officials of the training school, respect for each participant’s physical and mental health is a cornerstone of the academy’s philosophy.
This focus ensures that young players grow in an environment that values their overall well-being, making the journey enjoyable and sustainable.
In addition, fun is central to the activities, reinforcing the idea that passion and joy are essential ingredients in successful player development.
World-class facilities and investment
Behind the success of the Kwadwo Asamoah's Juventus Academy Ghana lies a multi-dollar investment in infrastructure and resources.
The academy, located at the SMAC Sports Centre on the Tetteh Quarshie Avenue in Accra, boasts world-class training pitches, modern gym facilities, and classrooms dedicated to both tactical analysis and educational pursuits.
Watch the first-class facilities of Juventus Academy in Ghana below.
This investment demonstrates Asamoah’s commitment to providing young Ghanaian talents with facilities comparable to those found in Europe’s top academies.
Furthermore, the academy attracts highly qualified coaching staff, many of whom have undergone training in Italy under Juventus’ direct supervision.
This ensures that the coaching methods are aligned with global standards, giving the players a competitive advantage and exposure to international best practices.
What is Kwadwo Asamoah's main role?
Leading the technical department is Juventus icon and former Black Stars playmaker Kwadwo Asamoah who signed for the Serie A side in 2012, per the Ghana FA.
The academy’s partnership with Juventus opens doors for Ghanaian talents to potentially advance their careers on the global stage as Asamoah gives back to the community.
Scouts and coaches from Juventus and affiliated clubs frequently visit to monitor promising players.
In previous interviews, Kwadwo Asamoah has stated his vision extends beyond producing professional athletes; he aims to build ambassadors for the sport and for Ghana.
Juventus Academy's impact in Ghanaian football
Since its inception, the Juventus Academy Ghana has rapidly become a beacon of hope for young athletes across the country.
By offering structured training and a nurturing environment, the academy is helping to elevate the standards of youth football in Ghana.
In addition to enhancing football skills, the academy’s inclusive programs foster social cohesion and community pride.
The project also contributes to reducing the risks associated with unstructured youth activities, such as delinquency or dropping out of school.
The long-term impact of the academy is expected to be significant, creating a pipeline of talented players who can compete at both national and international levels.
Speaking to YEN.com.gh, famous Ghanaian sports administrator Charles Kwadwo Ntim alias Micky Charles hailed the initiative of Kwadwo Asamoah.
''Gariba, you know I always tell you we do not lack talents in this country, and so seeing Kwadwo Asamoah set up this academy in Ghana is great. We hope to see it produces some good players who would go on to represent the national teams,'' he said.
Kwadwo Asamoah's luxurious home
YEN.com.gh earlier reported images of Kwadwo Asamoah in his expensive mansion, with the former Serie A winger enjoying the good life post-foottball.
Asamoah, who earned 74 caps for the Black Stars, is among the richest and most low-key former Ghana internationals.
Asamoah, who is one of the Ghanaian players who did not win the UEFA Champions League, is also known for his generosity.
New feature: Сheck out news that is picked for YOU ➡️ click on “Recommended for you” and enjoy!
Source: YEN.com.gh